I think it already has frankly.
I’m sitting on two wheels right now a guy brought me, in hopes that I can repair them, even though he knows it may be months before I have time to mess with them, because FM won’t even return his emails or calls, and with his OG plus, said they couldn’t help when they were responding.
Of course with an XR if anything major happens, you have to cover insane shipping both ways, and upcharged repair parts that end up costing you half or more what a new XR would. Maybe if they offered a mileage based warranty like auto makers do, it’d be somewhat understandable, but its clear to me no matter what they say, and just like apple et al have been caught numerous times, they expect to a) utilize service as a large component of their revenue stream, and/or b) economically encourage additional sale through atrition. In this guy’s case both his boards have very low mileage (don’t think even 500 on either), but are too old to be under warranty. I know he’s adamant about not buying replacements if I can’t fix at least his XR.
I’m certain I can of course, since I know where to get parts. Ironically I’m saving FM a customer they would be guaranteed to lose otherwise, yet if they had the reach to keep parts from being accessible like Apple does, he’d be screwed.
It’s a natural and understandable fallacy of course, you come up with an idea, work hard to make it happen, you feel like you should be in control of it, its yours, and you should always get paid for anything to do with it, but it’s just not reality. You have to continue adding value to an idea to continue being perceived as valuable to the idea, and worth other’s income being redirected to you, once you let the idea out into the wild, in order to capture that increased volume of revenue in the first place. Obviously our broken and abused patent system was designed just for the sake of encouraging people to bring ideas into the light yet give them some assurance of fair compensation, but even still, the above applies, and why fair use expectations were a component of such, though this is one of the most broken and abused (to stifle innovation) aspects of the broken patent system. Not that there’s really much here that FM can really claim originality on other than format. None of the tech is original, just the package configuration, which surely is something they’re aware of, and a motivating factor for their misguided tactics.
I watched a couple of videos with the founder of FM not too long ago, and its pretty clear to me that he’s not very passionate about the product or innovating it, he’s just become a traditional business owner trying to maintain and grow the business through traditional bullshit business tropes IMO. Though they do have an impressive facility and he’s clearly a good business person in the traditional sense.
They also were smart to introduce the pint and at its price point, it skyrocketed adoption and sales of the XR and many speculate that’s why we’ve heard nary a word about any new high end model, as dated as the XR is. Clearly the existance of the DIYs which are getting so good, and the aftermarket innovation though, means their deathgrip tactics arent working. I think they better bring the fire with a new flagship, next year, or they’re doomed.
Frankly I wouldnt be surprised if FF or Float Life don’t figure out they can bring a competitive product to market eventually. They’re getting bolder with new products and clearly starting to understand the economics of manufacturing.