LaCroix is... dead ™️

Wow…

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I’ve had a feeling that boutique esk8 wasn’t profitable for a while now. I wonder which company will be next. :frowning:

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Dang sad for eskate as a whole. Theyve had tons of issues lately but for a long time a great and trustworthy builder. Definitely sad to see another maker exit the space .

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Hopefully not hoyt because i can’t live without the puck

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Damn shame, have enjoyed the fuck out of my Lonestar :frowning:

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This is terrible.

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image

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Despite their issues, the brand has been an institution for years. Not that it’s worth much, but it was the LaCroix Prototipo that brought my attention towards performance eskate, and I fawned over it for a long time. Glad I finally got one for myself, and I feel dumb for having wanted to sell it off. Glad I kept it.

This is really sad to see, really really sad. A complete and total bummer.

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That is terrible. Right as I was going to buy some hypertrucks too. Damn shame

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Oh there are two threads, awkward

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Linking the two threads together

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Sad to see. Their flagship deck is one of the best esk8 decks ever made.

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As much as I like Lacroix, I’m not massively suprised. They’ve spent a lot of money on R&D for the efoil and the ski lift and don’t seem to have sold as much as they expected. Looks like they expanded a bit too quickly and took on a bit too much debt. :man_shrugging:
It’s still a shame to see them go. I never rode one of their boards but I do like the Stormcore.

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the other thread is winning.

tho i prefer this title.

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Sucks. I was first. I patented the “LaCroix is dead” ™️ thread.

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Lacroix lifted me out of boosted land and dropped me in DIY land where i absorbed much knowledge and did not enough DIY. :smiley:

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I wonder if Alex can still keep it alive as a parts company. Puck, deck and trucks are great

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I mean the puck is from hoyt but yah a lot of people like the deck and hypertrucks

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oh yeah, I forgot they used VX1s. duh.

I’m actually surprise Lacroix went before Hoyt.

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They upgraded to pucks years ago tho I’m pretty sure haha

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